Botanical Art Club
Project Scope:
Brand Identity Design
Botanical Art Club crafts captivating, luxurious floral bouquets, hampers and wedding floristry in the Central West of NSW. Known for their artistic aesthetic and use of refined, delicate blooms, their work is about bringing the drama and making a lasting impact.
The identity was crafted using a custom-designed font with art-deco influences, giving it defined structure and a focus on form. A bold, punchy elegance is created with the striking colour palette of tonal pinks and dramatic ruby red.
MORGAN, BOTANICAL ART CLUB